Product Description
Understanding Microeconomics (2nd edition)
Authors: P Mohr, R Seymore, D Yu
Format: Physical Hardcopy
In microeconomics, the decisions and functioning of individual consumers and households (what to do, what to buy, etc.), and firms or other organisations (what goods to produce, how to produce them, what prices to charge, etc.) are considered. It includes the study of the demand, supply and prices of individual goods and services such as petrol, maize, haircuts and medical services.
Understanding Microeconomics is a comprehensive introduction to microeconomics in general, set against a contemporary South African background. The easy style and many practical examples make the content extremely accessible. The book covers all the material usually prescribed for introductory courses, and it lays a solid foundation for intermediate and advanced studies in economics.
This second edition is a thoroughly revised and slightly expanded version of the original one. Examples have been adjusted (where necessary), a few new topics are introduced and review questions are provided at the end of each chapter.
A companion to this book, Understanding macroeconomics , is also available.
Contents:
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Chapter 1 What economics is all about
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Chapter 2 Important concepts, issues and relationships
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Chapter 3 Demand, supply and prices
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Chapter 4 Demand and supply in action
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Chapter 5 Elasticity
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Chapter 6 The theory of demand: the utility approach
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Chapter 7 The theory of demand: the indifference approach
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Chapter 8 Background to supply: production and cost
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Chapter 9 Market structure 1: overview and perfect competition
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Chapter 10 Market structure 2: monopoly and imperfect competition
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Chapter 11 The labour market
About the Author
Philip Mohr is a retired professor of economics.
Reyno Seymore is a senior lecturer in economics at the University of Pretoria.
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